When it comes to local SEO, you can’t afford to be complacent. This is especially true if you are in a competitive market where your business is trying to compete with other businesses that are also competing for local customers. The fact is that if you don’t get listed in local search results, you will not only miss out on potential new customers but you may also find that you have lost customers that you had previously been getting from local searches. In this article I will show you how to get listed in local search results and what you need to do to make sure that your business is optimized for local search results.
The first thing that you need to do when you are looking at optimizing your business for local search results is to look at your website. If you are like most business owners you probably think of your website as a sales tool and nothing more. However, it’s important to realize that your website is actually an important part of your marketing campaign. You need to make sure that you have a quality site that will allow people to find your business quickly and easily. If you don’t have a good site then you need to hire someone to build one for you. If you are already using a website service provider, then you should be able to ask them to optimize your site for local search results.
There are a couple of things that you can do to help your site be found by local search engines:
1) Make sure that your domain name is optimized for local searches. If you don’t know how to do this then you should talk to a professional about how to get your domain name optimized for local searches.
2) Use a city specific domain name. If you have a business in a city that has a lot of competition for local customers, you should consider using a city specific domain name.
3) Use keywords that are relevant to your business in your domain name. If you don’t know what keywords to use then you should talk to a marketing expert who can help you to choose the right keywords for your business.
4) Add information about your business to your website. If you don’t have any content on your site, you need to hire a professional to write some articles about your business or hire a freelance writer to write some articles about your products or services.
5) Create a blog about your business. Blogs are great because they allow you to post articles about your business that you can link to from your main website.
6) Use social media sites such as Twitter and Facebook to advertise your business.
Once you have done these things you need to start thinking about getting listed in local search results. There are a few ways that you can go about doing this:
1) Get listed in local directories. There are several local directories that you can submit your business to. These include Yellow Pages, Yahoo Local, Google Places, Yelp, Citysearch, Foursquare and many others.
2) Get listed in local business directories. There are many local business directories that you can submit your information to. These include the Chamber of Commerce, the Better Business Bureau, the BBB Online and many others.
3) Start a blog. A blog is a great way to get listed in local search engine results. You can create a blog about your business and link it to your main website.
If you are serious about getting listed in local search engine results then you need to take the time to do the things that I have mentioned above.