Email marketing has been one of the most effective online marketing techniques for years. It is still one of the best ways to drive traffic to your website and to increase sales.

But how do you make sure that you are doing it right? Here are some tips that will help you get started:

1. Make sure that you have a good auto responder set up so that people can receive your emails. You want to make sure that your subscribers can get your messages without any problems. If they are not getting your emails, then they are not interested in what you have to say.

2. Make sure that you are sending your emails at a time when people are looking for information. If you are trying to sell something, then you want to send out emails during times when people are searching for information about your products.

3. Use an email list building system that allows you to track which of your emails are being opened and which ones are not. This way you can see what works and what does not work.

4. Make sure that you are writing short and sweet emails. People are busy these days and they do not have the time to read long emails. Make sure that you are using bullet points to make your emails easier to read.

5. Do not use too many links in your emails. Your readers are busy people and they do not want to spend their time clicking around to find the link that you are trying to send them to.

6. Make sure that you have all of your links working properly. If your links are not working, then people will just leave your emails and go somewhere else.

7. Make sure that you are adding value to your readers by giving them valuable information. They will be more likely to buy from you if you give them something that they can use.