PPC (pay per click) is an advertising method where advertisers pay for each click on their advertisements. This type of advertising is also called Pay Per Click or PPC. It is also referred to as pay per action or PPA. This method is used by many websites to increase traffic to their website and also to make money.
There are many ways to generate traffic to your site. You can write articles, post in forums, blog about your product, write press releases, and many more. These methods are free, but they take time. But when you have a PPC campaign up and running, you will see results within minutes. The main advantage of PPC is that it gives instant results.
In this article we will discuss Google Ad words and Ad sense. We will also look at the different types of ads available.
Google Ad Words
Google Ad Words is the best way to get targeted traffic to your website. It allows you to target people who are searching for what you offer. For example if you want to sell cars, you can advertise in Google Ad words for car dealerships. You can also advertise for car insurance companies. When people search for car insurance, your ad will show up. If they click on your ad, you will be charged.
Ad Sense
Ad sense is another way to get targeted traffic to you site. In Ad sense you place ads on your site and Google pays you every time someone clicks on your ad. You can earn from $0.10 to $3 per click depending on your site’s popularity. You can set up Ad sense in your blog, forum, or other website.
Banner Ads
Banner ads are also another way to generate traffic to your site and make money. Banner ads are small ads which are placed on other sites. For example you can place banner ads on other peoples blogs. You will get paid for each time someone clicks on your ad and goes to your site.
Type of Ads
You can use text ads, image ads, video ads, and rich media ads. Text ads are very simple and only contain a few words. Image ads contain images and are the most popular. Video ads are the newest way to promote your site. They are becoming very popular. Rich media ads contain multiple elements such as audio, video, and images.
Ad Spend vs Ad Management
It is important to manage your ad spend so that you don’t overspend. You should know how much you are spending and not go over budget. There are many tools available online to help you manage your ad spend.
Summary
These are some of the ways to generate traffic to your website and make money. You can use them to drive traffic to your site and make sales.
